Lilliputiens

Lilliputiens is a Belgian company that designs toys for babies and toddlers. At World of Waw we developed an augmented reality application to bring their colorful characters to life. Every toy from a specific collection came with its own unique mini-game inside the app.

To play the game, the customer could scan a specific area on the toy, usually a small knitted badge, which was recognized by Vuforia, an augmented reality (AR) library. Being the early days of AR development, the biggest challenge was ensuring that the library could reliably track this designated region, or "marker", especially in dimly lit environments.

I no longer have the toys themselves, so unfortunately, I can't share photos of them. That is also why the screenshots above don't show the games as they appeared when being tracked on the toys.